Protecting your purpose.

TRADEMARKS | BUSINESS LAW | ANIMAL LAW & ADVOCACY

legal services designed for creators, entrepreneurs, brands, and mission-driven organizations working to make the world a better place.

Victoria Wiley, a virtual lawyer for ethical brands, smiling outdoors while seated on wooden steps in a white jacket.

Your mission matters. Let’s protect it.

Hi, I’m Victoria. I’m a lawyer offering thoughtful & pragmatic legal support for brands & entrepreneurs doing business differently.

After years advising large corporations on high-stakes matters and everyday legal challenges, I left the security of the corporate world to build a law practice rooted in compassion, belonging, and sustainability.

Now, I help purpose-driven businesses, entrepreneurs, creators, and nonprofits protect what they’ve built and what they stand for.

From trademarks and contracts to compliance and ongoing legal strategy, I handle the legal details so you can stay mission-focused and know you're protected without selling out your values.

Legal Services

  • Trademarks

    Protecting your brand’s integrity is essential, especially when your brand is driven by your values or identity.

    I provide clients across the U.S. with federal trademark registration & maintenance services to safeguard your identity and defend against copycats.

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  • Business Law

    For creators, entrepreneurs, and brands in Massachusetts, I offer a wide-range of legal services to help start, grow, and protect your business.

    From entity formation to contracts, marketing compliance to on-demand legal support, I’m here to help you build a better way of doing business.

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  • Animal Law & Advocacy

    Animal-related legal matters can be complex for individuals, businesses, and advocacy groups alike.

    Whether you’re a rescue or sanctuary, individual or business, I can help you navigate these challenges so you can focus on creating a kinder world for animals.

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Victoria Wiley, attorney for mission-driven businesses, brands and nonprofits, smiling outdoors in a beige jacket and gold jewelry.

Legal support for changemakers

I work with brands, creators, and organizations who challenge the status quo:

  • Vegan, cruelty-free, and sustainable brands

  • Conscious creators & consultants

  • Small businesses looking to make a big impact

  • Minority-owned, LGBTQ+–owned, and women-owned businesses

  • Eco-conscious and socially responsible startups, small businesses, and nonprofits

  • Animal protection organizations, rescues, shelters, sanctuaries, and advocates

Purpose-driven businesses and organizations have unique legal needs and ethical standards.

Whether you’re launching, scaling, or protecting what you’ve built, I provide practical, values-aligned legal support that empowers you to move forward with clarity and confidence—without compromising your integrity.